one price, per decision.
One decision is one ranking request to Gortex, whatever its candidate count, and organic-only requests count too. The charging event is agreed in advance and auditable.
Three ways to pay, one charging unit.
Every plan charges the same event: a decision. One decision is one ranking request, and organic-only requests count. The charging event is agreed in advance and auditable.
| plan | price |
|---|---|
| [pay as you go] | $1 // 1,000 decisions |
| [package] | $5,000 // 10M decisions |
| [enterprise] | contact us |
Advertisers fund promotion. Platforms pay for decisions.
Advertisers fund promotion on participating platforms, and that revenue belongs to the platform's own ad marketplace. Platforms pay Gortex for infrastructure and decision usage.
As the network develops, fees tied to outside demand or attributable outcomes may be added. Whatever the charging event, it will be agreed in advance and auditable.
advertisers fund promotion // platforms pay for infrastructure and decision usage
How a pilot is scoped and converted.
A pilot starts on one surface. The conversation starts with your current revenue opportunity and the effect on relevance and user experience. The full stage list is on platforms.
Start with one surface.
Platforms on the waitlist get contacted to scope a pilot. What is available today is on capabilities.