See Gortex decide.
Three surfaces, simulated against the real API shape.
Each section below shows a real decisioning surface, profile discovery on a consumer platform, a content platform's home feed, and a marketplace category browse. Toggle between baseline and active states to see what changes in the rendered output and in the API response. Click any card to inspect the decision rationale behind its placement. Everything is client-side; the data is anonymized.
surface profile_discovery
Profile discovery. Ranking, boost slots, surge pricing.
On any consumer platform that surfaces ranked profiles to a viewer, Gortex ranks the candidate set by relevance and fills two designated slots with Uplifted Profiles, boost-paying placements that paid the clearing price for that slot. The + surge mode shows how the same placements price during high-demand windows, where the architectural primitive is a multiplier on the clearing price rather than a change to the ranking itself.
surface home_feed
Content platforms. Sponsored posts as ranking slots.
On a creator subscription platform's home feed, Gortex ranks posts by predicted engagement and fills two slots with Uplifted Posts, creator-paid promotions that get placed alongside organic content with clear disclosure. The eight-post candidate set below shifts order and adds two sponsored slots when Gortex is active.
surface search_results
Marketplaces. Sponsored products in category browse.
In a marketplace's category-browse page, Gortex ranks products by predicted purchase intent and inserts two Uplifted Products, brands paying for placement against a competitive auction. The cross-partner training signal from millions of P0 decisions calibrates the ranking before the first impression clears.